Barista Magazine

OCT-NOV 2013

Barista Magazine is your home for the worldwide community of coffee and the people who make it.

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how their coffees were being used in today's market and how they may be able to anticipate further changes coming in the future. The future looms large in Brazil. It's not just in the upcoming global events like the 2014 World Cup and 2016 Olympics, but also the fact that future is deeply entwined with the Brazilian national identity. Emblazoned across the middle of the Brazilian flag is the country's national motto: "Order and progress." It's derived from the 19th-century French philosopher Auguste Comte's declaration: "Love as a principle and order as the basis; progress as the goal." Progress as the goal sounds a lot like what the Brazilian coffee industry is aiming for right now. BRAZIL Many a endees at International Coffee Week were interested in learning more about the market for Brazilian coffees abroad. Ryan Knapp of Madcap Coffee in Grand Rapids, Mich. spoke about his experience as a retailer of specialty coffees and the customers his company serves. RETHINK # BATCHBREW "We thought about the need for an American-style single cup drip brewer, precise enough to craft Golden Cup quality with any brew method. Curtis Gold Cup® Brewer shown with Chemex® COFFEE FEST #527 Our vision, the Curtis Gold Cup." Brant Curtis, 4th Generation wilburcurtis.com/ LOS ANGELES CA | WILBURCURTIS.COM | @WILBURCURTISCO microsite/goldcupbrewer/ www.baristamagazine.com 33

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