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At top: Tony Lee, who manages the Pancake Epidemic in Seoul, South Korea, welcomes Ma Lounsbury, VP of
Stumptown Coffee Roasters, to the café during the party. In Seoul as a speaker for the World Coffee Leaders
Forum, Ma was eager to visit the Pancake Epidemic's three cafés, which are the first to serve the United
States-based roaster's coffee in South Korea. Below; Andrea Illy's speech, "Creative Development and Future of
Espresso Market" was among the most talked-about sessions at the third annual World Coffee Leaders Forum,
held in conjunction with the Café Show in Seoul, South Korea, in November. The chairman and CEO of Illy Caffe
S.p.A. was one of many knowledgeable leaders in the international specialty-coffee industry invited to the event
to share their perspective on the prospects of the global coffee industry future.
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